Author: Brand Spot

By Kunle Awosika, Country Manager Microsoft A considerable 92% of government decision-makers in the field of education throughout Africa believe that e-learning is extremely important in improving education on the continent, and 57% believe their governments could be doing more to implement e-learning initiatives and to bridge the digital divide. This emerged from a survey conducted among attendees at this year’s Innovation Africa Summit, held in Kenya in September. Innovation Africa is the largest annual gathering of high-level officials from more than 40 African countries, who come together to discuss challenges and opportunities around education, ICT, science and technology. A…

Different sectors have experienced the reign of technological innovations in different ways, but perhaps it’s the travel sector that has gained more than any other. From search, to bookings, transport, payment, in-room entertainment and even itineraries; the sector continues to enjoy fresh discoveries that would have been passed as wishes not so long ago. Here are five of the current tech-inspired trends taking over the travel and tourism sector. Rise of the DIY Traveler The do-it-yourself customer is definitely on the rise. This trend is catapulted by technology, and a tech-savvy Millennial community that seem to prefer clicking to speaking.…

Unless you just rocketed in from space, you must have come across one or two places that have so far prohibited the use of selfie sticks. Invented as a darling, hassle-free hi-tech assist, the lot has now been labeled a human-hazard, with a death rate overtaking that of deep blue water sharks!  A sad ending to it’s triumphant rule in the digital age, and improved travel adventures. Away from the misfortunes and everlasting smartphone goodness, travel.jumia.com brings you some of the gadgets and gears that have really transformed the the wanderers’ escapades. In-flight entertainment technology Gen Y, with their love…

By Lutz Ziob, Dean of 4Afrika Academy at Microsoft Entrepreneurship in Africa is certainly attractive, and those who make it are celebrated and often appear to become celebrities overnight. But not everyone is an entrepreneur. Not everyone will make it. Not everyone has the guts, the luck, or the passion to bring one particular idea to life. But this does not mean they can’t be entrepreneurial – it is about cultivating an innovative state of mind. Entrepreneurship was a central topic at the recent Innovation Africa summit held in Kenya, which discussed how the education system in Africa is equipping…

Big Data has become a major buzzword in the past five years with corporations, businesses and governments in developed and developing countries investing, or at least discussing investment in Big Data analytics. As competition shifts focus from share of voice to share of wallet, business executives are keeping a close eye to innovation of not only product but means and ways to predict the best forms of customer service, pricing and merchandising that will unlock their customers’ wallets. There is a tangible feeling in both the public and private sector that Big Data will be the next frontier in helping…

Data is the new age currency and extremely valuable to organizations. But there is somebody else who also has an eye on this data – the cybercriminal. While you leverage the potential of your organizational data to drive business growth, the cybercriminal sees your data as a money making opportunity. He wants to grab your data, sell it and earn money from it. Data falling into the wrong hands will impact your company’s reputation and its bottom line. Encryption is the first line of defense that protects your data. Even if the data falls into the wrong hands, it is…

Written by Timothy Muinga There is an excitement that comes with getting new gadgets. Doesn’t matter how old you are, you just want to show it to anyone who’d look. You’d play with it every day and remind your friends that it is new and how amazing you think it is. Then after a few weeks the excitement begins to taper off and finally your attention shifts to something else. After a while you no longer run to pick the toy when you get home or wake up in the morning or put it next to your seat while having…

You probably know by now that Infinix Mobility has a new smartphone, the Infinix Note2. This smartphone takes over from the Infinix Hot Note that was launched last year. The Infinix Hot Note was and still is one of the bestselling smartphones in Kenya and the company hopes that this will be replicated with this new smartphone. It seems like Infinix is dropping the ‘Hot’ branding from its ‘Note’ series even though there hasn’t been any official confirmation from the company. The Infinix Note 2 will be making its way into Kenya in a little over a week from Now.…