Zoho Corporation has announced Zoho Marketing Plus, a unified platform that brings together marketing activities across campaign ideation, creation, execution, management, and measurement, providing stakeholders across the entire marketing organisation with a single, shared view of critical information for improved collaboration and results. The new marketing platform increases the effectiveness of digital marketing strategies by giving marketing leaders a deeper understanding of customer preferences and behaviours so they can deliver dynamic, high-value customer experiences that drive brand affinity and customer happiness. CMOs require their teams to leverage technology solutions that capture customer insights in ways that add value both to…
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ROAM Jobs has today officially announced its rebranding to become The African Talent Company. You may have not heard about ROAM jobs but you definitely have heard about some of the brands in its portfolio including of Jobberman Nigeria, Jobberman Ghana, BrighterMonday Kenya and BrighterMonday Uganda. The African Talent Company will continue being the home of these brands and plans to expand to even more African countries. Formerly operating under the name of ROAM Jobs, The African Talent Company is expanding its services to cover the full spectrum of African Talent Management. By holistically addressing the challenges that exist in…
NEAR Foundation, the Swiss non-profit that oversees the governance and development of the NEAR protocol, today announced it has partnered with local blockchain community Sankore to launch a regional hub in Kenya dedicated to ongoing blockchain innovation, education and talent development throughout the African continent. Kenya ranked fifth in last year’s Global Crypto Adoption Index, and Kenyans are already directly trading cryptocurrencies with each other more than elsewhere in the world. Besides expanding throughout Nairobi, NEAR is also reaching lesser-known cities in Kenya where no other Layer 1 blockchain has an established presence as yet. The hub will be led by Kevin Imani, the founder of Sankore, and supported by a core team of four members. Comprised of events, an academy, an incubation program, and the Sankore Bounty ecosystem, the hub will be a promising intersection of Africa’s most talented blockchain developers and international support for their innovations. “We are thrilled to be working with NEAR to educate and nurture talented individuals to become world-class blockchain developers,” said Kevin Imani, who will lead the NEAR hub in Kenya. “Our dream is to lead the way in blockchain innovations in providing solutions to Africa’s biggest problems. The NEAR Protocol allows tomorrow’s brightest developers…
The OPPO Reno 7 is the latest smartphone series from the company to launch in Kenya. The phone was launched in Kenya last month and is currently available in stores for Ksh 43,000. If you have or are planning to buy the reno 7, you should be happy to know that the phone is currently getting the April security update in Kenya. I got the update on the standard reno 7 and I am not sure if it is available for the 5G variant yet. The update is about 441MB in size which is not so huge and should not…
Huawei has finally launched its latest laptop in the Kenyan market. The Huawei MateBook D 15 is powered by Intel is now available in stores for Ksh 125,000. The Huawei MateBook D 15 is available in two main colours, Space Grey and Mystic Silver. They are both stylish and give the laptop a premium touch. The MateBook D 15 comes with a 15-inch Full HD IPS anti-glare display. It has an 87% screen-to-body ratio with a 16:9 aspect ratio for immersive cinematic experiences. Its display has passed TÜV Rheinland Low Blue Light certification and Flicker Free certifications for a more…
Today the Kenyan Ministry of ICT, Innovation & Youth Affairs and Netflix signed a two-year Memorandum of Understanding to jointly deliver efforts to strengthen the country’s creative industry and support the development of the next generation of storytellers. The scope of cooperation under the MoU – which is the first of its kind for Netflix in Africa – will focus on skills & capacity development, creative sector infrastructure development, marketing and media spend, digital consumer protection and local content investment. The MOU covers various joint initiatives that will be undertaken by Netflix and various local partners is structures around the…
The Infinix Zero 5G is the latest in the Infinix Zero series. The phone is available in Kenya for around Ksh 33,000. The Infinix Zero 5G has been on pre-order in Kenya since the beginning of the month and it is the successor to the Infinix Zero X series from late last year. The company hopes that the upgraded specifications and features will make this phone worth considering. It is a good phone and is targeting those who want superior performance and a great photography experience. Before we start talking about the Infinix Zero 5G, let us first look at…
NALA has teamed up with Cellulant to power remittance payments from the United Kingdom and United States into Kenya, Uganda, Rwanda, Tanzania and Ghana. Besides Official Direct Assistance (ODA), remittances make up the second-largest source of external resources for Sub-Subsaharan Africa. In 2019, approximately $48 billion was remitted in Africa, with Nigeria receiving roughly 50% of this amount, followed by Ghana and Kenya. Despite a decline in remittance inflows in sub-saharan Africa in 2020 due to the Covid-19 Pandemic, countries such as Kenya and Ghana experienced an increase in cross-border payments. Remittance inflows into Sub-Saharan picked up again and grew…
Softie, the most successful Kenyan documentary ever, locally and internationally, is now streaming on Showmax. Directed by Sam Soko, who also co-produces alongside Toni Kamau, Softie follows Boniface Mwangi’s political pursuit and the pressures it puts on his family. Known for his outspokenness against injustice and daring protests that have seen him constantly clash with the police, Boniface, who calls himself ‘The People’s Watchman’, is arguably Kenya’s most prominent activist of our time. Filmed for seven years, Softie traces Boniface’s love and commitment for his country through his early days as a photojournalist at the centre of the 2007 post-election…
By Sa Nyoung Kim Small and Medium Enterprises (SMEs) constitute over 90 per cent of businesses in Kenya and provide seven out of ten jobs in the country. Despite their economic significance, many fail to thrive and survive due to challenges such as lack of capital and technical resources. Hence the need for innovative partnerships between SMEs and larger businesses, through which smaller enterprises leverage the expansive ecosystem of established companies and brands to grow their market footprint. To be effective, such strategic partnerships should be complimentary in nature and focus chiefly on developing new products and markets but more…