Safaricom says its mobile money platform M‑PESA has reached 40 million customers in Kenya.
M-PESA has evolved over the years from a simple person-to-person money transfer tool into a broader digital financial platform used daily by millions of Kenyans. Today the service supports a wide range of financial activities including savings, credit, investments, and merchant payments.
“Our goal is to give Kenyans, and Africa at large, digital financial tools to empower them to be more prosperous. Reaching 40 million monthly active customers in Kenya is a milestone we celebrate, as we recommit to enable every Kenyan to transact safely, grow their savings, and build their wealth,” said Peter Ndegwa, CEO of Safaricom PLC.
Over the years, M-PESA has expanded beyond peer-to-peer transfers into a broader financial ecosystem. Services now include investment and wealth products such as Ziidi MMF and Ziidi Trader, credit offerings like Fuliza and KCB M‑PESA, and business tools including Lipa na M‑PESA and Pochi la Biashara.
According to Safaricom, continued investments in technology, fraud-prevention systems and customer education have helped strengthen M-PESA’s reliability and security for millions of users across the country.
The company says its Fintech 2.0 strategy is focused on expanding how customers save, invest and manage their finances directly from mobile devices, while also protecting funds and personal data in an increasingly digital financial ecosystem.
“M-PESA remains committed to ensuring that everyone has the confidence and tools to navigate life’s financial journey,” Ndegwa added.
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