Absa Bank has announced the launch of an enhanced Prestige Banking solution designed for salaried professionals and entrepreneurs.
It serves as as the entry point to the broader affluent segment and is tailored for salaried professionals and entrepreneurs, preparing them for the next level of financial freedom. It is designed for professionals with a monthly income ranging between KES 150,000 and KES 500,000.
Speaking about this, Seema de Souza, Absa Bank Kenya Director for Affluent Banking, reaffirmed the bank’s commitment to empowering middle-income earners with the right financial tools and guidance to elevate their ambitions. She emphasised Absa’s dedication to building lasting relationships that support smart investing and provide a strong foundation for long-term financial success and security.
“Banking today is about more than just the financial transaction; it is about equipping our customers with the right tools to invest wisely and secure their financial future. Prestige Banking is designed to do just that, offering not only financial planning and investment support but also lifestyle and wellness benefits, including curated advisory platforms and protection solutions for life’s uncertainties,” said Ms. Seema.
This Prestige Banking proposition offers exclusive benefits designed to enhance financial security, provide greater convenience, and deliver tailored advisory support through dedicated, well-trained relationship managers serving as a single point of contact.
At the heart of this offering is financial stability, with a retrenchment cover that ensures peace of mind during uncertain times. Customers also enjoy enhanced lifestyle benefits with a Platinum Card, granting access to paid airport lounges and exclusive travel perks.
For those seeking greater financial flexibility, buy-now-pay-later facilities offer tailored solutions to manage expenses effectively. Additionally, customers have privileged access to Prestige Banking centres across the country where they receive personalised financial advisory services to help them make informed investment decisions and navigate their financial journeys with ease.
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