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Asus Unveils the Expert Series Business Laptops in Kenya

Mr. Simplice Zaongo Asus Country Manager - right, Edward Chen Asus Product Manager - left

Last night, ASUS unveiled the Expert Series Business Laptops in the Kenyan market. The series is made up of a number of business products that promise reliability, flexibility, and enterprise-grade security. 

Asus says these new laptops offer productivity in sleek and flexible packages, providing the high-performance experience and durability needed in every workplace. They join the wide range of ZenBook laptops the company has had in this market. 

“The workplace has changed, and it’s up to business owners, executives, educators, retailers, and other workers to decide its future. These users are forging the new future of work, and they need tools that work invisibly, reliably, and seamlessly day after day. ASUS is known for innovating highly reliable and durable devices for the consumer and gaming markets. Now, with the Expert-series portfolio, we are setting a new standard for the commercial PC market to enable businesses to define their new work style — whatever that might be — with elite performance, premium craftsmanship, durability and enterprise-grade tools,” said Simplice Zaongo, Asus Kenya Country Manage.

Asus Expertbook B5 in Kenya

The ExpertBook laptops Asus unveiled include:

  • ExpertBook B7 Flip (B7402FBA)
  • ExpertBook B5 Flip OLED (B5302FEA)
  • ExpertBook B3 Flip (B3402FEA) 
  • ExpertBook B1 (B1400CEPE). 

ExpertBook B7 Flip

The Asus ExpertBook B7 Flip is the top of the range in the series. Asus says this is the ultimate tool for mobile and flexible working. It does support  Intel vPro that comes with a built-in smart card reader that can be used as a secondary ID check for enhanced identity security.

For battery life, you should expect up to 11 hours on a signal charge. ExpertBook B7 Flip has a magnesium-aluminum alloy design that is light and thin yet durable, with the ErgoLift hinge enabling it to flip by 360° so it can be used as a traditional laptop configuration, as a tablet, or anything in between. The hinge should last for more that 30,000 open/close cycles.

The ExpertBook B5 Detachable

Asus Expertbook B5

Asus Expertbook B5

ASUS ExpertBook B5 Flip OLED (B5302FEA) is built for business success in style, with a 360°-flippable touchscreen and stunning OLED panel for ultimate flexibility. It’s set for serious travel with amazing all-day battery life and is engineered with many cutting-edge technologies to improve your on-the-go work efficiency. 

It is powered by the 12th Gen Intel Core processor with Intel®Arc A350M discrete graphics, AI-powered noise cancelation, and dual-SSD RAID support. ExpertBook B5 Flip OLED is also packed with features to protect your privacy and business data, including a built-in fingerprint sensor and TPM 2.0 chip.

The ASUS Expert advantage

Every business has different needs and each is charting its own path in today’s hybrid, remote and in-person workflows. ExpertBook laptops support the future of work with reliable, durable designs delivering high-performance computing with up to 12th Generation Intel® Core i7 processors; Intel vPro® support; enterprise security and features for collaboration; EPEAT and Energy Star certifications; ASUS Two-Way AI Noise Cancelation for clear voice communications; a physical webcam privacy shield; and support for the latest Intel WiFi 6E connectivity to level-up video conferencing. To propel small businesses, educators, and enterprise users as they navigate busy, challenging workdays, the comprehensive Expert portfolio provides:

  • Durability and reliability: Expert-series products are designed to deliver ultimate reliability, sturdy craftsmanship, reinforced construction, and sustainable materials, creating products that surpass both stringent ASUS durability tests and MIL-STD 810H US military standards to withstand hours and days of constant use. Robust, enterprise-grade security features support seamless operation and protect users’ priceless work and data, featuring TPM 2.0 security, a Kensington Lock slot, a physical webcam shield and more. 
  • Flexibility and agility: The Expert series includes configurable laptops, giving businesses the durability, computing power and reliability they need for non-stop daily use and team collaboration and any future work. For returning to the office or home office, businesses can choose from an array of ExpertBook laptops, and they can equip their team with ExpertBook B7 Flip or ExpertBook B5 Flip OLED laptops for mobility and hybrid working.
  • Simple manageability: Remote management tools including ASUS Control Center, Intel vPro® processors, and the MyASUS app make the Expert series easy for businesses to manage and maintain for the entire workforce, wherever they may be.

Pricing and Availability

The ASUS Expert-series products will be available in Kenya before the end of this year. We will share more in terms of the pricing as soon as we get that information. 

Also Read: Asus Zenbook 14 OLED (UX3402ZA) Review

About author

Editor at TechArena. I cover all things technology and review new gadgets as I get them. You can reach me on email: kaluka@techarena.co.ke
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