Author: Brand Spot

Brand Spot by Techarena allows companies to share their stories directly with TechArena's audience. To promote your brand and get featured, email [email protected]

By Shakeel Jhazbhay, General Manager: Digital Business Solutions at Datacentrix As organisations across Africa are starting to invest in Generative AI (GenAI), they must carefully assess its business impact, ensure strategic deployment and account for potential hidden costs. The African GenAI market is on a rapid growth trajectory, with revenue projected to reach $1.54 billion in 2025. Forecasts indicate an annual growth rate of 41.52 percent expected between 2024 and 2030, resulting in a market volume of $8.75 billion by 2030. This is according to Statista, which states that AI adoption is still at an early stage within Africa. However, these developments are…

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NTT DATA is marking a major milestone in its 30-year collaboration with Cisco by launching AI powered Software Defined Infrastructure services (SDI) for Cisco’s infrastructure and software products. This latest evolution reinforces the companies’ longstanding partnership, aimed at helping organizations modernize IT infrastructure and accelerate digital transformation. “With AI powered SDI services, we’re leveraging our strategic vision to provide organizations proactive, intelligent automation helping them navigate the complexities of hardware and software alignment to business,” said Aditya Afzulpurkar, Senior Vice President, Technology Solutions, NTT DATA, Inc. “We are proud of the evolution of our partnership with Cisco as both companies go beyond…

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Absa Bank and Visa have launched the Absa Business Credit Card, aimed at empowering Micro, Small, and Medium Enterprises (MSMEs) by improving transactional efficiency and expense tracking across Kenya and beyond.  Tailored to suit unique business needs, the Absa Business Credit Card gives businesses the ability to optimise their cash flow with flexible interest-free credit options of between 20 to 50 days on payables. The card comes with 24/7 global emergency support and a variety of tools to better manage their business.  The Card also offers a full suite of benefits and privileges, putting businesses in complete control. This includes…

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By Christopher Saul, Territory Sales Lead for East Africa at Red Hat  Telecoms across East Africa face a serious challenge in the form of growing demand for digital content. In Kenya alone, despite the recent introduction of taxes, more than three-quarters (76.5%) of internet users under the age of 16 pay for digital content each month. This is the fourth-highest rate in the world after Sweden, Norway and Mexico. From streaming and mobile apps to media subscriptions and essential services, regional users are embracing the full scope of the global digital economy, making it a core part of everyday life.…

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Sun King has announced the official opening of its first customer experience centre in Mombasa, bringing clean, reliable energy solutions closer to customers along Kenya’s coast. If you have a startup you want featured on TechArena, let us know through this contact form here.  Located along Digo Road – adjacent to Huduma Centre and opposite Nomaneno Bazaar– the new experience centre is designed to provide faster service, interactive access to Sun King’s full product range, and high-quality customer support. The opening marks a significant milestone in the company’s mission to expand access to affordable solar solutions across Kenya, especially in under-electrified…

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Vertiv has announced that Mike Giresi will join the company on June 30, 2025 as global Chief Information Officer (CIO), leading company initiatives in AI adoption across the business, cybersecurity, product security, and digital enabled productivity and customer experience.  “Strong digital and IT vision and execution are central to our strategy to continue to lead the industry and constantly augment the value we are delivering to our customers,” said Giordano (Gio) Albertazzi, Vertiv CEO. “Mike deeply understands the opportunities of a rapidly evolving AI, digital and IT space and has the experience, the executional focus and expertise to reinforce our competitive…

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By Jonny Williams, Chief Digital Adviser for the UK Public Sector at Red Hat. “Software is eating the world”, as Marc Andreessen once stated, all the way back in 2011. More than a decade later, this has proven to be true as software now defines the modern enterprise. There is no sector or industry left that has not been impacted by digitalisation, and the result is many organisations scrambling to make software development a cornerstone of their transformation strategy. South Africa’s software development market is expected to be worth $3.4 billion by 2030, growing at an annual rate of 6.2%.…

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Sama has been named a top three in the 2025 Inspiring Workplaces for the  Middle and East Africa region. In the awarding categories, Sama was recognised for inspiring wellbeing and inclusion within the organisation.  If you have a startup you want featured on TechArena, let us know through this contact form here.  The Inspiring Workplaces Group is headquartered in the United Kingdom (UK) and operates in North America, Europe, the Middle East and Africa, Latin America, Asia, and Australia. The  Inspiring Workplaces Group (IW), in association with The Engage Group, encourages positive change by providing inspiration and recognising organisations pioneering excellence…

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4DX Ventures has announced today that Mimi Alemayehou and Kurankye Sekyi-Otu have joined the firm as Senior Advisors as 4DX continues to scale its platform and deepen its impact across the continent. If you have a startup you want featured on TechArena, let us know through this contact form here.  Since its Managing Partners made their first investment in Africa in 2013, 4DX has raised three institutionally backed funds, and the firm has approximately $200 million in assets under management. In 2024, International Finance Corporation (IFC), a member of the World Bank Group, became a 4DX investor with a $10.5M capital commitment, demonstrating the firm’s ability…

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Nigerian fintech, Kredete, has launched Africa’s first stablecoin-backed credit card. Built in partnership with Visa, Stellar, and Rain, the card gives users across 41+ African countries a simple, secure way to spend stable digital assets, both online and offline, across more than 100+ countries. Kredete’s new offering combines U.S. dollar-backed stablecoins, real-time blockchain settlement, and a globally accepted Visa card into one unified experience. Linked directly to a user’s digital wallet, the card enables near-instant settlement in USDC with real-time FX conversion at the point of purchase. Whether it’s a freelancer in Nairobi buying software, a family in Accra paying…

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