Author: Brand Spot

By: Jørgen Arnesen  The African region is the fastest growing continent in terms of internet penetration. Recent reports from GSMA show that only 300 million out of the total population of 1.1 billion people are connected to the internet in Sub Saharan Africa which means less than 1 in 3 people are online today. By 2025, it is expected that 678 million people in the region will be connected to the internet. This continued surge in internet penetration will be driven by key fundamental factors: The United Nations reports that 60% of the region’s population is aged under 25, a demographic which will…

The way we work has been irrevocably changed by the challenges we have been faced with in this difficult and uncertain year. Today, more people are working from their homes than in offices as organisations shift towards a fully remote or hybrid work model to adhere to social distancing protocols and other measures to curb the spread of COVID-19. The success of a remote work environment has meant that several organisations are now looking at making this a more permanent shift in the future. A LinkedIn survey found that while 43% of respondents are now currently working remotely, a whopping…

The vivo Y12s is the latest smartphone from the company to launch in the country. The vivo Y12s is available in Kenya starting from Ksh 13,000. The phone was launched in the country last week and joins a few other smartphones from the company launched in Kenya this year. Vivo has not been very aggressive with its devices and new players such as realme seem to be doing all the right things to expand their brands to consumers. According to the Brand Manager Mr. James Irungu, the brand has been focusing on offering mid-range devices at an affordable price as…

The online sports betting industry in Kenya has been on the rise in the last few years, with the country now rated as the third largest market in Africa.Recognizing the potential in Kenya, several betting sites have sprung up in the East African nation, looking to earn a share of the big cake. Only Nigeria and South Africa have bigger sports betting markets in Africa. Gambling is hardly a new phenomenon in Kenya, but it has become even more prevalent in the last decade. The reasons for this surge are not too far-fetched. Kenyans are very passionate about sports, and…

OPPO is set to hold its annual OPPO INNO DAY on November 17, 2020 in Shenzhen, China under the theme “Leap into the Future”, in an event the firm will showcase its latest thinking and breakthroughs at the era of Internet of Experience. Tony Chen, OPPO Founder and CEO, as well as Levin Liu, OPPO Vice President and Head of OPPO Research Institute will deliver keynote speeches to share updates about the company’s technology vision and business philosophy for the new era and unveil three concept products. First kicked off back in 2019, OPPO INNO DAY has become a signature…

The realme 7i was unveiled in kenya yesterday and is available in stores for Ksh 24,999. This is one of the handful of devices the company has unveiled in the country within the last couple of months. Realme’s portfolio in Kenya is quite impressive for a brand that has been operating locally for just a few months. The company currently has the realme C3, realme C11, realme C15, realme 6, realme C12 and realme 7i smartphones in the market. The other products under its belt available in Kenya include the realme Bank, Air Neo and Buds Q. The realme 7i…

Yesterday, the vivo Y20 officially went on sale in Kenya. This is the most recent smartphone from vivo to launch in Kenya and is currently available in stores including Jumia for Ksh 14,000. This is one of the handful of devices that vivo has launched in Kenya this year. The market is competitive and vivo has to do all it can to stay relevant by launching new devices. The vivo Y20 is a mid-range device that falls in the company’s Y series that is made up of affordable devices that target the youth. The phone comes with an updated design,…

One of most the prominent challenges facing Africa is providing food security for its citizens. While many farmers still rely on traditional techniques to coax a living from the land, there are opportunities to use cutting-edge technology to drive Africa towards a food-secure future. The Food and Agriculture Organisation of the United Nations (FAO) reports that over 2 billion people do not have access to safe, nutritious and sufficient food. A steady increase in hunger since 2014 together with rising obesity, clearly indicates the need to accelerate and scale up actions to strengthen food systems and protect people’s livelihoods. It…

Vezeeta, Middle East and Africa’s leading digital healthcare platform has built a strong foothold in Kenya, since first launching its operations in the East African market in June 2020, by meeting the urgent need for quality healthcare accessibility and affordability across the nation. Vezeeta’s patient-centric platform is transforming the healthcare experience of over 6 million patients across the MEA region, by digitally streamlining their journey, and ensuring easy access to quality care for all via AI-powered solutions. In the past 4 months, Vezeeta’s presence in the Kenyan market has strengthened, accounting for a 50 percent growth in month-on-month bookings, attesting…

The OPPO A93 has finally been launched in Kenya and is available in stores for Ksh 27,000. This is the successor to the OPPO A92 that we reviewed a few months back. We loved that phone for its performance and cameras and are expecting the same from the A93. It builds on the success of the A92 by adding a few new features that make it a phone worth considering for anyone looking for a device under Ksh 30,000. This phone can even be considered a mini version of the company’s current flagship in Kenya, the OPPO Reno 4. From…