With the FIFA World Cup scheduled later in the year, families are looking for televisions that can deliver unmatched viewing experiences, while remaining versatile enough for movies and their favourite TV shows, and gaming.
LG’s QNED technology is the most compelling option for the household that wants to enjoy sports and general entertainment. But what exactly is QNED, and why does it matter when you’re cozying up with family for a movie night or gearing up for clash of the beautiful game.
Decoding the Technology
QNED stands for Quantum Nanocell Emitting Diode. It’s a mouthful. But it represents LG’s ambitious fusion of three distinct display technologies. QNED combines Duantum Dot colour enhancement, Nanocell filtering, and mini-LED backlighting into a single display architecture designed to solve the limitations of other televisions.
Quantum Dots are microscopic particles that emit precise colours when illuminated, expanding the range of hues your TV can reproduce. NanoCell technology adds a second layer of refinement by filtering our impure wavelengths of light to ensure colours don’t bleed into one another. This is particularly useful when objects are moving quickly across the screen in front of varied backgrounds.
The mini-LED component addresses brightness and contrast because unlike conventional LED backlights that use larger diodes, they measure jut millimetres across allowing thousands to be packed into a single screen. LG’s QNED TVs feature dimming zones that can number in the thousands, enabling the TV to brighten on darken specific screen areas independently. When a match cuts from bright stadium lighting to a shadowed player, these zones adjust in real-time maintaining detail in both highlights and shadows simultaneously.
LG’s colour volume and quality have been independently tested and certified by Intertek for quality and performance proving high quality workmanship and 100% Colour Volume to DCI-P3 (the RGB colour space by the Digital Cinema Initiative for use in theatrical digital motion pictures).
Processing Power: The Brains Behind the Beauty
Superior hardware means little without intelligent processing. LG equips their QNED TVs with a8 AI processors. These chips perform real-time analysis of incoming content and make thousands of adjustments per second to optimise what you see. It delivers 70% improved AI performance specifically optimised for ultra-large screens, ensuring each pixel is perfectly tuned.
AI Super Upscaling and Dynamic Tone Mapping Pro analyse each frame’s elements to enhance resolution, brightness, depth, and clarity. This happens in real time, ensuring every viewing moment is unparalleled.
True Wireless 4K
The incredible screen and processing power are enhanced by the innovative 4K wireless transmission at 144Hz with absolutely zero loss or delay using True Wireless 4K technology. This further reduces the stress of cable management while maintaining the pristine signal quality that families look for in their entertainment.
This is possible thanks to the Zero Connect Box, a separate unit that handles all inputs and requires only power cord for the TV itself. It is perfect for clutter free wall mounting and provides flexible gaming console placement anywhere in the room.
Gaming Certified
For gaming households, the QNED evo carries AMD FreeSync Premium certification, ensuring smooth, ear-free gaming performance for both competitive and casual gamers alike. Combined with the 144Hz refresh rate and zero-lag wireless transmission, the LG QNED TVs is a premium gaming display that rivals dedicated monitors while maintaining excellence for sports broadcasts and cinematic content.
Audio Architecture for Immersive Family Moments
While picture quality dominates television marketing, audio shapes the emotional impact of the viewing experience. LG QNED models incorporate AI Sound Pro which analyses audio content and virtualises surround sound from the TV’s build-in speakers. It creates an immersive virtual 9.1.2 channel surround that clarified dialogue, enhances spatial audio, and automatically tunes to your listening preferences.
Many models also support Dolby Atmos, an object-based audio format that treats individual sounds as elements that can be positioned three-dimensionally. These built-in capabilities delivery surprisingly cinematic audio.
A TV for Every Moment
As families gather to support their favourite national teams, they need to look at LG QNED TVs as investment in a centrepiece for shared experiences. Beyond the final whistle, they’ll still gather around the TV for movie nights or to binge-watch a series. LG has built a television that rises to extraordinary sporting moments while remaining the screen that families turn to every single day.
