Visa has announced a new partnership with Carrefour to offer Visa Cardholders who shop on the weekends with exclusive discounts and giveaways.
Throughout this campaign, Visa cardholders will get giveaways for every purchase above Ksh 5,000 from today till 18th August. They will also enjoy more discounts on weekends at participating Carrefour stores. Those shopping online can save up to Ksh 500 for orders worth Ksh 4,000 and above every weekend till 15th September.
Eva Ngigi-Sarwari, Country Manager for Kenya at Visa, rcommented saying, “We are thrilled to be partnering with Carrefour to reward loyal Visa cardholders and enhance their shopping experience. This is part of our broader strategy to enhance the payment experience at key retail partners and drive digital payment adoption across the country. By integrating our advanced payment solutions with Carrefour’s wide retail network, we aim to provide a seamless shopping experience that aligns with the lifestyle and expectations of modern consumers.”
Christophe Orcet, Regional Director – East Africa, Majid Al Futtaim Retail, commented: ” Our partnership with Visa, a globally recognised leader in digital payments, aligns perfectly with our commitment to providing added convenience and value. By leveraging Visa’s seamless payment solutions and our extensive retail network, we aim to offer customers a truly rewarding shopping experience. This initiative reflects our dedication to meeting the evolving needs of our customers.”
The campaign seeks to take advantage of the increasing number of transactions at point-of-sale (POS) terminals and online transactions which have seen steady growth in recent years. Statistics from the Central Bank of Kenya (CBK) show that the number of card transactions at POS terminals in February 2024 stood at close to 5 million compared to 3.9m and 3.66m in February 2023 and 2022 respectively.
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