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Marrakech Set to Host Inaugural GITEX Africa Event

GITEX Africa 2023

GITEX Africa has sold out its inaugural event scheduled for May 31-June 2, 2023, with an expansion phase currently underway. A purpose-built super venue is being constructed in Marrakech, Morocco, for the historic debut of the event. Over 900 exhibitors, startups, and visiting delegations from 95 countries are expected to attend the three-day event focused on public-private sector collaborations. Held under the High Patronage of His Majesty King Mohammed VI of the Kingdom of Morocco, GITEX Africa is hosted by the Digital Development Agency (ADD), the public entity leading the Moroccan government’s digital transformation agenda. The event will promote multi-sector technological innovation and the digital transformation of the continent to enhance Africa’s influence on the international level. GITEX Africa 2023 is affiliated with GITEX GLOBAL, the world’s largest tech and start-up show hosted in Dubai.

With the African Union’s bold mission to unify the continent into a secure Digital Single Market by 2030, GITEX Africa exhibitors are rousing optimism about the proliferation of trends shaping the continent’s tech ecosystem. This includes increased internet connectivity, a rampant start-up scene, the rise of artificial intelligence, and a flourishing fintech sector. IBM, a global technology and consulting company, will use GITEX Africa 2023 to amplify its commitment to the continent. Meanwhile, Kaspersky, the global cybersecurity heavyweight with an African presence spanning more than two decades, is another exhibitor investing in Africa’s vast potential.

Major players from Morocco’s tech landscape have also signed up for the event, in line with the North African country’s unifying economic mission. For example, Ribatis, a provider of e-Gov platforms for African public administrations, and CASAN, one of the largest water and sanitation companies in Africa, will be among the Moroccan exhibitors elevating Africa’s thriving tech revolution.

GITEX Africa’s CEO, Trixie LohMirmand, announced the event’s expansion plans during a Moroccan tour recently, meeting key tech stakeholders, exhibitors, government entities, and media. LohMirmand believes that GITEX Africa’s reception in its inaugural edition is a strong validation of the world’s confidence and optimism in the growth of the African digital economy. She encourages every company with an internationalization strategy to partake in the digital revolution of the world’s most watched continent.

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