Absa Bank Kenya has unveiled plans to invest Ksh 2 Billion to implement some technological upgrades that the banking giant hopes will improve the experiences of its customers.
The bank has revealed that it will use some of the money to launch an online account opening platform. This platform will make it much easier for customers to open Absa accounts from anywhere they are at any time. There will be no need of visiting a branch to do this as has been the case for ages.
According to the bank’s Kenya Managing Director Jeremy Awori, online account opening platform shows the bank’s commitment to invest in digitally led innovative solutions that are aligned with their evolving demands and expectations.
“This introduction is inspired in many ways by customers’ and businesses’ desire for a simple yet efficient banking experience. The online account opening is thus a real game changer for customers and the market, as it will provide customers with a new level of ease by eliminating the need for applicants to fill out paper applications or provide multiple documents when opening an account,” Mr Awori explained.
He added: “These digital enhancements fuel Absa’s digital innovation strategy that aims to enhance customers’ experiences and promote financial access.”
Those who open new accounts will have the option of accessing the new Absa Digital Savings Account which has an introductory interest rate of 7% per annum.
Read: Equity unveils its chat banking platform dubbed Equity Virtual Assistant
