Liquid C2 has introduced an AI powered Google Cloud distribution programme aimed at supporting African resellers and enterprises. The programme, branded Liquid G, is delivered through Cloudmania.
According to Liquid C2, Liquid G has been created to accelerate cloud adoption across Africa by offering local partners access to Google Cloud infrastructure, AI tools and data analytics solutions. The company noted that this launch marks an important step in widening access to advanced cloud technologies for African businesses of all sizes.
Oswald Jumira, the chief executive officer of Liquid C2, said that cloud adoption in Africa is growing and local partners require smarter and more adaptive tools. He added that Liquid G is designed to make it easier for resellers to engage with Google Cloud and to access the support needed to improve productivity and business growth.
Liquid G sets itself apart by providing AI enabled support across the reseller journey. This includes onboarding, product discovery, and access to an integrated marketplace that handles procurement and billing in local currency. The company said that the model removes complexity for resellers while helping them expand service portfolios, improve customer relationships, and grow multi cloud margins.
Simon Aldous, Director of Channel Sales for UKI and SSA at Google Cloud, said the programme will make Google Cloud technologies more accessible to African customers. He added that the collaboration with Liquid C2 has played an important role in boosting cloud adoption on the continent and that the features within Liquid G will support further innovation.
Liquid C2 said the launch places the company among the most comprehensive multi cloud service providers in Africa. The initiative aligns with its broader mission of using partnerships to make world class cloud solutions available to African businesses.
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