Safaricom Emerald is a premium customer engagement platform designed for high-value customers. This exclusive offering provides a personalized experience, rewards and premium services. This ensures Safaricom’s top-tier customers receive unmatched benefits.
The platform was unveiled this past weekend at the Karen Country Club. At the event, Safaricom shared its commitment to providing high-value customers with custom connectivity, financial services and lifestyle experiences. Safaricom wants to build deeper customer relationships beyond just offering products and services with the launch of Emerald.
What are the Benefits of Safaricom Emerald?
Safaricom Emerald isn’t just another loyalty program, according to the telco. It is a lifestyle experience. Some of the main benefits include:
- Improved Roaming Services – Emerald customers enjoy better international roaming options to ensure seamless connectivity when traveling.
- E-SIM Technology – Customers can use E-SIM for better flexibility and network access.
- Personalized Post Pay Plans – Exclusive post-pay plans custom made for high-value customers’ usage patterns.
- Premium Customer Support – Customers get dedicated service representatives for faster issue resolution.
- Exclusive Rewards & Lifestyle Benefits – Members get access to networking events, premium lifestyle experiences and special offers.
- Seamless Payments – Emerald users get better-integrated payment solutions across different platforms.
- VIP Treatment – This is a premium lifestyle engagement that offers customers a superior digital experience.
What is an Emerald Account?
An Emerald account is an exclusive membership within the Safaricom ecosystem that allows access to the premium benefits we have shared above. Unlike other Safaricom accounts, Emerald accounts are designed to serve the needs of the telco’s top-spending customers. These customers account for approximately 45% of the telcos’ revenue.
To become an Emerald member, eligible customers can sign up through the Safaricom app or dial ** 544#* to join. The onboarding process is designed to make sure only qualified customers gain access to this premium platform.
Verdict
Emerald represents a change in how the company engages with its high-value customers. It uses technology, exclusivity, and personalized experiences to ensure top-tier customers get the best connectivity, financial services, and lifestyle benefits.
Also Read: How Safaricom is Driving Innovation in Kenya’s Insurance Sector
