LG Electronics has announced the global launch of its LG ThinQ UP upgradeable home appliances, including refrigerators, washers, dryers, oven ranges, and dishwashers. These appliances are designed to adapt to the unique needs and changing lifestyles of each customer, enabling users to enjoy new features and functions without having to make any additional purchases.
Built around the customer-centric concept of “Evolving with You,” LG ThinQ UP appliances can incorporate new features throughout their life, providing more value to users over time. LG will continuously develop easy-to-install software updates and hardware add-ons, delivering specialized options and new conveniences based on the usage patterns and suggestions of ThinQ UP appliance owners.
One of the custom features available to download in 2023 is Laundry Saver Mode, which can be applied to dryer models with ThinQ UP. This feature is extremely useful for those times when you can’t unload the dryer right away, as it keeps the drum tumbling after the cycle has finished (and until the dryer door is opened) to help prevent wrinkles and odors.
Another feature on offer is Improved Nighttime Brightness Control for refrigerators with ThinQ UP. This feature makes the fridge’s interior lighting softer at nighttime so as not to ‘blind’ users when they open the door. All new software features are optional and can be easily downloaded from the LG ThinQ app.
LG ThinQ UP will begin rolling out internationally starting from March 2023. This is a new paradigm in the home appliance industry and an innovative, new solution that delivers unprecedented customer value and differentiated user experiences, according to LG Electronics Home Appliance & Air Solution Company President, Lyu Jae-cheol.
The LG ThinQ UP upgradeable home appliances are designed to adapt to the unique needs and changing lifestyles of each customer, allowing them to enjoy new features and functions without having to make any additional purchases. With the continuous development of easy-to-install software updates and hardware add-ons, LG is delivering specialized options and new conveniences based on the usage patterns and suggestions of ThinQ UP appliance owners. With the global launch set to begin in March 2023, it’s only a matter of time before these innovative appliances hit the market.
