A few years ago, Samsung was undoubtedly the leading smartphone seller in Kenya, but this has changed drastically. First came Tecno, and lo! Did the markets shift. I remember my first Tecno phone was the N3, the ads Tecno ran were incredible and left one drooling after the phone…the price was around 8,000, which was quite affordable for such a phone in 2013. Tecno did not stop there, they went ahead and released other phones such as N7, P3, P5 and the phone that proved that the Tecno brand was a force to reckon with, Tecno Phantom A. Tecno was soon the leading seller in mid-range smartphones, due to their cut throat prices…but as fate would have it, this wouldn’t last long, soon came Infinix…
I remember the first ever Infinix phone in Kenya, Infinix Alpha
Infinix Alpha
It wasn’t exactly the best looking phone at that time, but it did have killer specs. I didn’t pay attention to it personally, the brand was new and I thought, this could just be another come-and-go phone maker…I was wrong.
It took some time for Infinix to actually catch up to the competition, but when it did, it took the market by force.
Starting with the Infinix Hot, Hot Note and the original flagship Infinix Zero. These phones were incredible. People actually started paying attention to Infinix and they did not disappoint. Recently they launched the flagship successor, Infinix Zero 2 (click the link to checkout the review) and the Infinix Hot 2 (first Android One smartphone in Africa) which are incredible smartphones at incredible prices.
There are other new brands also making a name in the smartphone market in Kenya, such as Wiko, Fly, Innjoo, Oppo among others. But they currently do not fit into the shoe size of Infinix, which I declare to be the winner, this time round.
Disclaimer: The views expressed in this post are personal opinions and in no way an endorsement of products or brands.
True. Infinix is taking up a very huge chunk of the market.
I am waiting for statistics on smartphone companies’ market share.
I bet Infinix has already taken up some considerable amount. But it being that both Infinix and Tecno are owned by one company, then this one company has really distabilised Samsung.
Am also waiting for the official stats. Infinix is rising first which is a good thing. We need some change in the smartphone space especially the low end segment. Samsung refused to be innovative here and this allowed the likes of Infinix to grow rapidly.
And where does LG lie with their pricy phones?
LG is nowhere to be seen. Personally, I have not seen anyone with an LG Phone withing the last 6 months.