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Samsung Rivals Nokia’s Asha Franchise with 4 New Feature Phones

Recently Samsung announced a new series of smart feature phones that mainly target the emerging markets, the four java-based feature phones announced include the REX 60, REX 70, REX 80 and REX 90. These new feature phones will rival the Asha line of phones from Nokia in the emerging markets.

JK Shin, President and Head of IT & Mobile Communications Division at Samsung Electronics said, “As the number one mobile leader and innovator, we are committed to developing the best possible mobile solutions to suit all lifestyles and budgets, which is why we are so excited to launch the REX series across a number of the world’s fastest growing markets.”

All the REX feature phones will have Stylish and compact design and support Dual SIM capabilities as well as have Samsung’s TouchWiz user interface.

The REX 60 has a 2.8-inch display screen with a 1.3 Megapixel camera; 30 MB of user memory that is expandable using a MicroSD card slot will also come standard on this phone. The REX 70 phone will have a 3 inch display screen, slightly bigger that the REX 60. A 2-megapixel camera and 10 MB of user memory will also be available on the REX 70. The REX 80 will have a 3 inch display screen coupled with a 3.2 megapixel camera with 20 MB of user memory. Lastly, the REX 90 will feature a bigger 3.5-inch display screen with a 3.2 megapixel camera and 10 MB of user memory.

Samsung has not yet revealed the prices for the REX feature phones.

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